Designing the Employee Experience
“The employee experience is the most promising competitive advantage that organizations can create.” As Design leaders, our human-centered approach is needed more than ever for our employees.
More Human Through Technology
Artificial Intelligence is bringing in a new golden age of business. Organizations that embrace and harness the power of AI will win by better serving and retaining their customers and employees.
Invisible Interactions
The future of customer experience is moving beyond visual screen design to create "invisible interactions" with AI, using voice, gestures, computer vision and haptics to control devices.
Our Screenless Future
It's hard to imagine a world where screens aren't everywhere. What if people weren't distracted by mobile phones as they walk across the street, eat in a restaurant or - gasp - drive a car?
Work Smarter with Lean UX
"Your goal as a Lean UX designer is to learn as much as you can as quickly as you can. What's the smallest thing you can design to get that next set of insights and learning? That's Lean UX.”
Data-Inspired Experience Design
“How big data insights can inspire amazing digital products and smarter customer experiences.”
- From a 2015 Talk in Philadelphia
Creative Potential of Big Data
The real opportunity to drive demand comes from bridging scientific thinking and non-linear creativity. When combined with data insights, creative intuition can be supplemented to provide meaningful, human connections.
Successful Customer Journey Maps
Creating this diagram shows the end-to-end digital customer experience that a customer encounters with your company. It highlights the interconnectedness between touchpoints and can be a powerful business tool to match business goals and brand values with customer's needs.